We’re often asked why we focus so much of our attention on farm animal advocacy groups. In short, the reason is that we believe the general programs an organization pursues have a large effect in determining its effectiveness. Choosing to run programs with large effects and small costs can make almost any group surprisingly effective, … Read more
How Should We Evaluate Social Media Impact?
This is the fifth post of our Foundational Questions series. Learn more about this project by reading the initial post Foundational Questions in Effective Animal Advocacy.
Summary
Several of the charities we reviewed in 2015 reported accomplishments based on their social media presence. … Read more
Update on THL’s Room for Funding
Summary
We’re happy to see that The Humane League (THL) has received a substantial grant from the Open Philanthropy Project (Open Phil). The grant will provide THL with $1,000,000 over two years to support their corporate campaigns and outreach. This represents roughly a 60% increase in THL’s budget based on our estimate that THL spent around $850,000 in total in 2015, … Read more
Highlights of ACE’s 2016 Research Plans
In this post we’ll share some highlights of our research plans for 2016 beyond our annual charity evaluations. We also expect our Advocacy Research Program Officer to develop plans for that program which will be implemented in parallel to the plans described here. … Read more
Social Movements Case Study: Children’s Rights
ACE has been working on a project that will supplement our other research by compiling information from other social movements that is relevant to animal advocates. In the first phase of this social movements project, we’ll gradually release case studies of several social movements. … Read more