Leafleting is a common intervention in farmed animal advocacy that is carried out by many organizations. In 2015, Vegan Outreach alone reported distributing close to 3 million leaflets,1 most of which were handed out on college campuses.2 In order to evaluate the effectiveness of leafleting, … Read more
In this blog post we respond to a persistent critic of ACE’s research and charity evaluations. Mr. Harrison Nathan has repeatedly expressed concerns about our research and communications—in a recent online post he criticized our focus on effectiveness, our intervention evaluations, and our analysis of corporate outreach. We’ll focus on those three topics here.
We recently carried out a survey to study the effect of veg advocacy on people’s support for policies that would address wild animal suffering (WAS). While veg advocacy is intended to change people’s diets and reduce the suffering of farmed animals, … Read more
We’re always excited to see new research on effective animal advocacy, so of course the recent Vegan Outreach leaflet study has caught our attention. The study has many merits. For example, it investigates participants’ self-reported dietary choices, which might contribute to our understanding of how to best help farmed animals. … Read more
Animal Charity Evaluators and other charities (including Faunalytics, Mercy For Animals, and The Humane League) do research to estimate the impact of commonly-used interventions promoting vegetarianism to reduce animal suffering. So far ACE has evaluated leafleting, online ads, humane education, corporate outreach, … Read more