In evaluating the effectiveness of farmed animal advocacy messaging, it’s important to take into account the potential impact on attitudes relevant to wild animals. As an example, consider the ways in which typical farmed animal advocacy messages might influence opinions about the provision of pain-relieving medication to elephants who are in the final stages of giving birth. … Read more
We recently carried out a survey to study the effect of veg advocacy on people’s support for policies that would address wild animal suffering (WAS). While veg advocacy is intended to change people’s diets and reduce the suffering of farmed animals, … Read more
We had the privilege of interviewing award-winning photojournalist, author, and educator Jo-Anne McArthur, who has been documenting the plight of animals on all seven continents for over a decade. Her project We Animals has become an internationally celebrated archive, and over one hundred animal organizations have benefited from her photography, … Read more
ACE’s Director of Communications Erika Alonso had the privilege of interviewing Carol J. Adams, lifelong activist and renowned author of many books including The Sexual Politics of Meat and most recently Never Too Late to Go Vegan: The Over-50 Guide to Adopting and Thriving on a Plant-Based Diet. … Read more
The following article was written by guest blogger and ACE Director of Communications Erika Alonso. The opinions expressed in this article are solely of the author and do not necessarily reflect the views of ACE.
A few months ago, Direct Action Everywhere (DxE) posted an article about why celebrity endorsements are harmful to the animal rights movement and the importance of treating animal rights as an issue of social justice rather than lifestyle. … Read more