Status | Considered |
Primary Work Area | Industrial Agriculture |
Website | Animal Cruelty Exposure Fund |
Last Considered | November, 2017 |
Archived Versions | November, 2016 |
Last Updated | November, 2017 |
The Animal Cruelty Exposure Fund aims to promote public awareness of animal cruelty by funding television commercials through mainstream media. They also engage in protests, online outreach, and plan on doing billboards and print ads. Thus far, their TV projects concern cruelty on factory farms. In the future, they also intend to address issues regarding companion animal breeders, fur farms, zoos, circuses, and other animal enterprises. So far, for their TV commercials, they have used footage obtained from other animal rights organizations, but ACEF may develop their own commercials in the future.