Apply for Movement Grants Funding
Program Overview
Our Movement Grants program is designed to build and strengthen the global animal advocacy movement by supporting impactful and innovative projects around the world. If you’re wondering whether your project is a good match, consider the following:
- Do you work to help farmed animals or wild animals, especially small-bodied ones?
- Are you trying to kickstart the animal advocacy movement in your region?
- Does your project target large numbers of animals or test novel approaches to helping animals?
- Does your work support many individuals or organizations in the movement?
If any of these apply to your work, Movement Grant may be a great fit for you! Check out our past grant recipients to see examples of the types of projects we’ve funded.
We aim to fund a wide variety of projects, particularly those that can provide new evidence about what works best to reduce animal suffering. While the competition is high—only 10% of applications are approved—we’re always excited to hear from groups doing bold, innovative work to help animals.
Explore the sections below for more detailed information on eligibility and the application process.
Process Details
Stage 1: Expression of interest
As of January 2025, prospective applicants must submit an expression of interest (EOI) form before receiving an invitation to apply for a Movement Grant. Please submit only one EOI form per organization.
The EOI form is designed to help us understand the proposal and determine if it aligns with our goals to reduce as much animal suffering as possible. We expect that the EOI will take 15–20 minutes to complete, and we strongly encourage organizations not to spend more than 30 minutes filling it out.
We welcome responses in any language. Non-English applications will be translated using a digital translation service such as Google Translate or DeepL. While we do our best to verify the accuracy of translations, please be aware that AI and Internet translation services are not always accurate.
We review EOIs on a rolling basis. If your proposal aligns with our funding priorities, we will invite you to submit a full application. Please allow up to two weeks to receive a response.
Stage 2: Application
After completing your EOI, you will receive an invitation link to apply for a Movement Grant. If applications are closed at the time, you will receive an invitation as soon as applications reopen.
Applications are more involved than the EOI as we thoroughly explore the specifics of your funding request. We welcome applications for both project-specific funding and general support funding. See the FAQs below for further guidance on what we are looking for in a successful application.
Stage 3: Follow-up questions
After we have reviewed your application in detail, we may ask you additional follow-up questions. We may also reach out to external experts to clear up any uncertainties we have about your application. Responses to these questions will help us decide whether to progress your application and how much of the requested funding we will provide.
Stage 4: Due diligence and grant disbursal
If your project reaches this stage, we will ask for backup documentation as part of our due diligence process. For example, if you are applying as an organization, we will request your latest financial statement or tax return, operating budget, incorporation documents, and, if applicable, proof of registered charity status. You can submit this in any language, and we will reimburse the cost of professional translation into English if necessary.
Once due diligence has been completed and approved, we will provide final confirmation of our grant and a grant agreement. We aim to disburse grants within two weeks of receiving a signed grant agreement.
Timeline Summary
Early 2025 Round
- February: Movement Grant applications open.
- March–April: Emails sent to applicants notifying whether their applications have been shortlisted, and follow-up questions asked.
- May–June: Due diligence checks, final funding decisions made, and grants disbursed.
Late 2025 Round
- September: Movement Grants applications open.
- October–November: Emails sent to applicants notifying whether their applications have been shortlisted; follow-up questions asked
- December–January: Due diligence checks, final funding decisions made, and grants disbursed.
Staying in Touch
Check-in questionnaire
After you have completed your project, we will send you a questionnaire so you can update us on how it went. We will send you the questions we intend to ask early on in your grant period so you know what information we are interested in tracking. You are welcome to provide interim grant updates at any time throughout the grant period.
Grant update calls
You can reach out to us at any time if you want to provide additional updates on your project or ask us for guidance. Groups that have received multiple Movement Grants will be asked to attend an update call during or shortly after the grant period.
FAQs
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Movement Grants is particularly interested in funding organizations or projects that focus on:
- Countries and regions where animals are farmed in large numbers but currently receive very little funding for animal advocacy, particularly in certain countries in Asia, Africa, and Latin America
- Animal groups that are farmed in large numbers but are relatively underfunded, including chickens, many species of fish, shrimp, and other invertebrates. Our stance on prioritizing farmed animals can be found on our “Why Farmed Animals?” page.
- Advancing wild animal welfare. Our stance on wild animal welfare can be found on our “Why Wild Animals” page.
- Novel approaches to animal advocacy, either an entirely new approach or an intervention adapted to a new context or species. Where this is the case, we encourage groups to share learnings and best practices, and, in doing so, contribute to collective knowledge for the movement.
- Projects that can be demonstrated to be highly cost-effective (through cost-effectiveness analysis or other means)
- Capacity building within the animal advocacy movement, such as building connections with other movements or developing the skills of animal advocates
- Institutional or systemic change rather than individual change, such as institutional, legal, or corporate outreach
- Support for earlier-stage groups and projects, similar to those funded in recent rounds (see our past grant recipients)
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We are less likely to fund:
- Projects in countries that already receive a large amount of funding relative to the number of animals farmed there
- Projects that are likely to help a smaller number of animals
We will not fund projects focused on:
- Companion animals, animals used in labs, or animals in entertainment.
- Veg*n food festivals.
- 1-1 veg*n advocacy (e.g. leafleting)
- Rescuing and rehabilitating wild animals.
- Species conservation or projects that prioritize ecosystems over the wellbeing of individual animals. Our views on this can be found on our “How We Prioritize Causes” page.
- Direct care for animals (e.g., veterinary care, sanctuaries)
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We are able to fund:
- Individuals working in the United States.1
- Groups, organizations, and companies located anywhere in the world.
However, we are not able to fund groups or projects that:
- Encourage any form of animal exploitation.
- Are located in countries with nationwide sanctions by the U.S.
- Conflict with our commitment to representation, equity, and inclusion.2
- Have leadership that has financially supported ACE in the past three years.3
- Are currently a Recommended Charity, as these receive funding via our Recommended Charity Fund)
- Directly or indirectly participate or intervene in any political campaign on behalf of, or in opposition to, any candidate for elective public office.
Please note that a grant received by an individual person may be considered taxable income. Individuals working outside the U.S. are asked to collaborate with a fiscal sponsor or reach out to Movement Grants Manager, Eleanor McAree, to discuss options for funding.
For examples of actions we do not support, see the “Policy Prohibitions” section of our Respect in the Workplace Policy.
See our Gift Acceptance Policy for details. Reach out to Movement Grants Manager, Eleanor McAree, if you have questions or wish to discuss potential reimbursement of the donation.
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The maximum total budget for each Movement Grants round is determined by the amount of funding raised in the previous year. We believe we are more funding-constrained than application-constrained, so we encourage all applicants to propose realistic budgets to ensure we can fund as many promising projects as possible.
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We provide funding for both general operational support and specific projects, including salaries. Our aim is to offer unrestricted funding where possible, but if an applicant applies for a single project or if we believe a part of the applicant’s work is stronger than the rest, we may restrict funding.
Individuals and organizations should only apply for either general operational support or one specific project. We will not be reviewing multiple projects or campaigns in a single application.
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We recognize that people can find it helpful to use AI tools when drafting their Movement Grants application. This might be particularly useful for people who do not speak English as their first language. As such, we do not automatically penalize applications that we suspect to have been written with the support of AI. However, we ask applicants to follow these guidelines:
- Applicants must not rely solely on AI tools. Their applications should reflect their own ideas.
- Applicants must disclose any AI tools used in generating their application and how they were used.
- Applicants should be aware of the limitations of AI. From our experience, AI-generated applications tend to perform worse on detail, relevance, and accuracy, meaning they are significantly less likely to be successful.
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